Varun Phull
Strategist. Technologist. Creator.
Recognised as one of the top 0.1% digital experts worldwide, I operate within the intersections of imagination and innovation - leveraging deep expertise in strategy, technology, marketing, and design.
For over a decade, I’ve worked with global organisations and genuinely disruptive startups/scale-ups, helping them strategically grow, launch bold new brands, products and services, and rethink their business models with innovation at the core.
Think of me as a catalyst for change, teaming up with individuals who aren’t afraid to think big and act bravely.
For over a decade, I’ve worked with global organisations and genuinely disruptive startups/scale-ups, helping them strategically grow, launch bold new brands, products and services, and rethink their business models with innovation at the core.
Think of me as a catalyst for change, teaming up with individuals who aren’t afraid to think big and act bravely.
What am I currently doing?
Leading the vision, strategy, and delivery of two service-based businesses that empower forward-thinking executives and companies to innovate and grow through marketing, technology, and design. Additionally, I am part of the founding leadership of a genuinely disruptive UK-based private healthcare company offering alternative care through medical cannabis.
Co-FOUNDER
Co-FOUNDER | CMO & CTO
FOUNDER
Who have I previously worked with?
Through my companies, as an independent freelancer and whilst working for some of the world's best agencies, I’ve worked with numerous global enterprises (many listed on the Nasdaq / FTSE 500) as well as many disruptive startups and scale-ups, leading diverse (outcome-orientated) projects in technology, marketing, customer experience and design.
Mastercard
Finance & Banking
Lloyds Bank
Finance & Banking
Cambridge University
Education
Biogen
Pharmaceutical
eBay Business
Virtual Events
NHS
Medical & Healthcare
StubHub
Entertainment
Research & Innovation
UK Government
Puul
Rideshare
HealthspanMD
Medical & Healthcare
WetX
Real Estate
Altamira Gold
Gold Mining
What are examples of projects you've led?
I’ve contributed to over 100 projects across industries, from creating new brands and products to transforming existing ones or building entirely new ventures.
MEDICAL
HealthspanMD
Launching an AI life expectancy calculator as part of interactive marketing campaign to increase patient enquiries for a US private medical group.
PHARMA
BiogenLinc
Creating a virtual lounge to help neuroscientists to connect with peers, access clinical research, and engage with multimedia interactive content.
TRANSPORT
PUUL
Launching Latin America's fastest growing ride-share venture aimed at tackling urban commuting challenges in Mexico City.
What are my areas of expertise?
With over 12 years of experience across diverse projects, organisations, and teams, I’ve honed deep expertise in multiple, complementary areas.
Business Model Innovation
Designing experiment-driven frameworks to unlock new opportunities across the value chain.
Digital Strategy
Creating insight-driven strategies for digital growth and transformation.
Brand & Proposition Development
Developing brands and associated propositions that stand out, connect, and convert.
Product Strategy & Conceptualisation
Defining product visions and developing early-stage concepts and prototypes (physical and digital).
Product Design & UX
Crafting human-centred products and experiences that people need and love to use.
Customer Experience
Creating frictionless, delightful and memorable, customer journeys, touchpoints and interactions.
Campaign & Content Strategy
Combining storytelling with innovation to create engaging and conversion focused campaigns and content.
Consumer Psychology
Generating and leveraging consumer insights to influence and inform decision-making.
AI & Business Optimisation
Identifying AI use cases and streamlining processes for efficiency, growth, and customer value.
What have others said about me?
I thought it would also be useful for you to also hear from others who I have collaborated with, as opposed to just taking my word for everything.
Damien Rees
His desire for learning and trying new methods is unrivalled and means he’s always at the forefront of new thinking. In the time I worked with him, he offered incredible insights and an unwavering desire to deliver results. I would work with him again in a heartbeat."
Daryle Messina
"I highly recommend him for any forward-thinking organisation looking to create cutting-edge products. He is passionate, forward-thinking, and brings a rare blend of strategic and creative thinking to the table."
Giorgio Tassone
"He combined technical knowledge with creativity to deliver impact but he also demonstrated the right amount of leadership, collaboration and problem solving to help us achieve a tight deadline without the sacrifice of an exceptional product experience."
Justin Whittaker
"His blend of analytical acumen and creative problem-solving has been transformative for our product development process, significantly boosting its efficiency and user focus. Beyond his technical contributions, Varun's exceptional communication skills have cultivated a truly collaborative team environment."
Oliver Greene
"Working with Varun has been awesome, he bought with him strong knowledge of his trade and an unrivaled enthusiasm for the both the product and the people and he was working with."
Erica Gasparani
"He is laser sharp, very creative, he is on top of everything and can communicate really well both with the client and with the technical team. His communication style is effective and at the same time friendly and chill. Varun is a strong leader that really knows how to take a handful of ideas and turn them into something compelling yet practical."
What qualifications do I have?
While I believe degrees and certificates don’t always translate to real-world impact, especially in certain fields, for those who value formal qualifications, here’s an overview below.
Artificial Intelligence
Product School
Business Innovation
d.MBA
Branding & Design
Shillington
Business Economics
University Hertfordshire
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